scale(2/0)
Business discovery is uncomfortable
It’s more comfortable to scale to big business than stay in the customer discovery cycle until there’s a repeatable, scalable business model. The majority of the world’s business people know how to operate an established business. Everyone can give a summary of departmental structure (Marketing, Sales, Product Development). The language is the same, the tasks are similar. Now take a startup. Depending on the market it’s attempting to reach, the structure of the company may be entirely different.…
Lean startups live by the agile manifesto
Lean startups may take the Agile Manifesto principles for their own. The Agile Manifesto principles ((Tycho Press, pg. 93-97)) are as follows: Individuals and interactions over processes and tools Working software over comprehensive documentation Customer collaboration over contract negotiation Responding to change over following a plan With a slight modification to the second bullet to match industries other than software, these principles match the needs of a lean startup.…